Our Credo

Randomness in the result is the main difference between a professional and an amateur. Our success is not due to good luck, but to hard work and skills.

Creative Studio Introduction

Yanista is a creative studio founded in 2014 in Sofia. With a focus on graphic design, advertising materials, and packaging, the studio develops strong visual solutions for established brands. Driven by ideas and attention to detail, Yanista creates projects that place professionalism at the forefront.

Yanista Services

Brand positioning

Strategic definition of a brand’s place on the market through creative analysis of research and marketing data.

Advertising materials

Design and development of point-of-sale materials, ensuring brand alignment and impact across print and digital platforms.

Name Creation

Development of unique and relevant brand and product names, grounded in market research, patent validation, and linguistic evaluation.

Logo creation

Conceptualization of logos, logotypes, and mascots based on in-depth research and aligned with brand identity and positioning.

Packaging design

Design of product labels and packaging with technical accuracy and strong shelf presence, tailored to the brand’s visual and market strategy.

Copywriting

Crafting strategic content for brand communication, from slogans to product storytelling, based on tone, goals, and market insights.

Campaign Concepts

& Promotional Mechanics

Development of advertising campaigns, promotional strategies, and creative scripts for video and events, tailored to brand and marketing goals.

Print and Production Supervision

Oversight of production across print, video, and audio, ensuring quality and consistency with the initial concept.

Our Project